<
https://thehill.com/changing-america/respect/539929-chief-of-cherokee-nation-says-its-time-jeep-stop-using-tribes-name>
"The Cherokee Nation is asking Jeep to stop using the tribe’s name for some of
its bestselling SUVs.
Jeep has sold SUVs under the Cherokee name for decades, with the Jeep Grand
Cherokee currently the brand’s bestselling model and the Jeep Cherokee its
third bestseller. The original Jeep Cherokee was first introduced in 1974.
But now as some companies and sports teams have recently stopped using names
and logos depicting ethnic stereotypes and caricatures, the principal chief of
the Cherokee Nation said it’s time for Jeep to part ways with the tribe’s name.
“I think we’re in a day and age in this country where it’s time for both
corporations and team sports to retire the use of Native American names, images
and mascots from their products, team jerseys and sports in general, Chuck
Hoskin Jr., principal chief of the Cherokee Nation, told Car and Driver.
“I’m sure this comes from a place that is well-intended, but it does not honor
us by having our name plastered on the side of a car,” he said."
Via Frederick Wilson II.
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics