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https://theconversation.com/in-a-market-swamped-with-streaming-services-netflixs-massive-loss-of-subscribers-is-a-big-deal-181780>
"Netflix’s recently released first quarter earnings for 2022 reported a
shocking loss of 200,000 subscribers – a worrying shift for a business that had
previously only seen sustained growth since 2011.
The New York Times headline:
Netflix loses subscribers for the first time in a
decade was catchy – however, a little bit of nuance is required. The company’s
withdrawal from Russia as a response to the Russian invasion of Ukraine and
related sanctions saw a loss of 700,000 subscribers attributed to the quarter.
The net result, taking into account the Russian loss, was a growth of 500,000
subscribers – a number still short of the expected growth of 2.5 million
subscribers.
Far worse in the report was Netflix’s estimation of a further 2 million
subscribers to be lost by the second quarter.
As a result, Netflix signalled cutbacks in content expenditure, cancelling the
Bright sequel and comic adaptation Bone, and flagged potential cuts to employee
numbers and discretionary spending.
So what has caused this loss and where does Netflix go next?"
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
