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https://thedriven.io/2024/06/04/europes-love-of-vans-is-like-australias-obsession-with-utes-and-they-are-going-electric/>
"Pull into a Bunnings parking lot anywhere in Australia and at times you could
be forgiven for thinking you were at a caryard for utes. In Europe, however, if
you pull into the Bunnings equivalent you’ll find vans as far as the eye can
see, and a growing number of them are electric.
Ford’s Transit van is the most popular van in the EU. It’s the Hilux of Europe.
A car every tradie from Germany to Sweden will likely have. Non-tradies are
also found driving the Transit van, though the obsession with driving a utility
vehicle without the direct need for one doesn’t seem to come close with
Australia’s obsession with utes.
Still, Australians do buy more than 20,000 vans a year and that number is
growing. This is a market that Ford believes has even more room to grow, and
potential to electrify.
Enter the E-Transit Custom. Ford’s latest fully electric van is coming to
Australia sometime in 2024. The exact date is not yet known, and neither is the
exact price. Based on EU pricing we’d expect it to be in the mid-$70,000s or
thereabouts.
On a recent visit to Frankfurt in Germany at Ford’s invitation, The Driven got
a chance to get up close and personal with their latest commercial vehicle
offerings, including the e-Transit Custom van."
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
