"If the world reused just 10% of plastic packaging, as much as half of our
annual plastic waste would be prevented from entering the ocean. That’s
according to a new report from the World Economic Forum (WEF), which examined
the potential a reusable economy would have on tackling the world’s enormous
Switching to a “reuse consumption model” would have a significant impact on
slashing ocean plastic waste. In a new report, researchers from WEF and
management consultancy Kearney estimate that annual ocean plastic waste could
be halved if 10% of all plastic packaging products were to be reused.
The findings were based on interviews, data analysis, and scenario modelling
across geographies. It outlined three main reuse scenarios and their impact on
solving global plastic pollution."
Via Robert Sanscartier.
*** Xanni ***
Chief Scientist, Xanadu
Partner, Glass Wings
Manager, Serious Cybernetics