https://www.nytimes.com/2023/05/13/nyregion/brooklyn-seltzer-boys.html
"A century ago, before it was called sparkling water or club soda, and before
it was sold as LaCroix and Spindrift, it was called seltzer. No plastic bottles
or aluminum cans magically appeared on grocery shelves. Instead, factories
across New York City pumped fizzy water into heavy siphon bottles that were
distributed by deliverymen.
Nearly all those seltzer men are gone now; one seltzer works remains.
In an industrial space in the Cypress Hills section of Brooklyn, the Brooklyn
Seltzer Boys factory is known among industry insiders, certain foodies and
seltzer fans, but that’s about it. Its owner, Alex Gomberg, wants to change
that.
Originally called Gomberg Seltzer Works, the business was started in 1953 in
Canarsie, Brooklyn, by Moe Gomberg, Mr. Gomberg’s great-grandfather. After
nearly closing for good during the pandemic, Brooklyn Seltzer moved and
(somewhat) modernized its factory, introducing a visitable space called the
Brooklyn Seltzer Museum.
“We want to introduce the next generation to seltzer,” Mr. Gomberg said.
The museum, which is appointment-only, features vintage bottles from seltzer
companies all over the country and exhibitions on how the bubbly elixir is
made, as well as its historical and cultural role."
Via Esther Schindler, who wrote "This is a picture of my childhood."
Karl Auerbach added "My grandfather used to get seltzer delivered. And we
discovered The Seltzer Sisters in Redwood City. Until a while ago we got
regular deliveries of seltzer in those wonderful bottles with the levers. (My
uncle and I used to have seltzer fights - those bottles had a decent range.)"
Share and enjoy,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
