<
https://www.theguardian.com/environment/2024/apr/26/scientists-comedians-join-forces-get-climate-crisis-message-across>
"Scientists can struggle to get their message across about the climate crisis
to the wider public, so now comedians have been brought in to help cut through
the science jargon and get widespread attention. In a series of videos, titled
Climate Science Translated, scientists are paired up with various comedians
who express climate science in down-to-earth language that pulls no punches.
In one of the videos, Prof Mark Maslin, of University College London, explains:
“The climate crisis is progressing faster much faster than anticipated.” This
is translated by the comedian Jo Brand as: “We’re still going to hell, but
we’re getting there faster.”
Maslin says: “Solar and wind power are now over 10 times cheaper than oil and
gas. We can still prevent much of the damage and end up in a better place for
everyone.” Brand responds: “With wind and sun power we save money and don’t
die. It’s a pretty strong selling point.”
As climate scientists are largely anonymous to the public, it is hoped that
with the help of comedians they can get their message out more widely. So far,
the video with Brand has been viewed more than 3m times, received mainstream
attention and has been retweeted by a number of celebrities."
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
