<
https://www.positive.news/society/anything-but-basic-why-one-designer-took-two-years-to-make-the-perfect-white-t-shirt/>
"Plain, comfortable, easily dressed up or down, the white T-shirt is a wardrobe
staple. More than 2bn T-shirts are sold globally each year. If you own one,
chances are it’s 100% cotton – it’s the fabric of choice for 50%.
So far, so basic.
But when Belfast-based Síofra Caherty, designer of sustainable bags, decided to
expand her
Jump The Hedges brand with a run of fully traceable, 100% cotton,
white T-shirts, she found the process far from simple.
“My bags are made from reclaimed materials such as truck tarpaulin, waste
leather and aeroplane seatbelts that are sourced from all over Ireland,” she
says. “Each one is hand cut and stitched in a small workshop in north Belfast.
I wanted the same traceability for my T-shirts.”
The seemingly simple task became a passion project that took Caherty two years
to complete. Before setting up her firm, she honed her skills as an outdoor
clothing designer for Adidas, and was determined to recognise traceability and
minimise waste. “Knowing the full origin of your fabric is very unusual,” she
says. “It might have been knitted in a certain country but there’s often no
information about where the fibre was grown and by whom.”
After months of research, Caherty sourced a traceable European-grown fibre. The
non-GMO Greek cotton was traceable back to the field and grown using an
efficient drip irrigation system."
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics