<
https://thedriven.io/2026/06/17/japan-car-giants-still-pushing-anti-ev-narrative-even-as-china-rivals-close-sales-gap/>
"A new analysis has revealed that Japanese carmakers are employing a
cross-market strategy at home and abroad to slow the transition to electric
vehicles, with calls for a “multi-pathway” approach that prioritises
alternative fuels and hybrid vehicles.
At the same time, Chinese automakers are more supportive of electrification and
are capturing an increasing share of global vehicle sales but are less engaged
and comparatively absent from policy debates than their Japanese counterparts.
With Japanese and Chinese automakers collectively representing 57 per cent of
global vehicle sales last year, their attitudes towards the decarbonisation of
the global transport sector carry significant weight and can help or hinder the
transition.
This influence, however, is not being wielded equally, according to a new
analysis from London based climate risk think tank InfluenceMap.
InfluenceMap analysed the corporate policy engagement of ten Chinese and
Japanese automakers – BYD, Geely, Chery, SAIC Motor, FAW, Changan, Toyota,
Honda, Nissan, and Suzuki – both domestically and in the emerging markets of
Brazil, Colombia, and Indonesia, between January 2024 and December 2025.
The analysis also assessed automotive associations from each of the five
countries.
The analysis showed that, even though Chinese automakers are dominating the
global electric vehicle (EV) market and capturing an ever-increasing share of
global vehicle sales along with it, it is the Japanese automakers – still
dominant in so many parts of the globe – that are actively painting an anti-EV
narrative to slow the transition."
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
