<
https://theconversation.com/nzs-tourism-sector-is-striving-to-be-greener-what-does-that-mean-for-businesses-286177>
"When choosing where to holiday, more of us than ever are thinking about our
environmental footprint.
One recent survey found nearly three quarters of travellers considered
sustainable travel important. A similar UK survey found 71% of travellers felt
the same, with nearly half reporting that climate change influenced their
choices.
For eco-conscious travellers, sustainability certifications make it simple to
book activities and accommodation they can feel at ease about. Behind the
scenes, however, things aren’t so straightforward.
Vague definitions mean firms are left to work out what sustainable tourism
actually means. Abstract concepts such as “net zero” and “regenerative tourism”
often add to the confusion. Then comes the challenge of putting these into
practice.
How should firms choose sustainability initiatives, what do these involve, and
how do they keep their credentials?
To build a clearer picture, we visited tourism firms across New Zealand to
learn more about how the country’s second-largest export sector can become more
sustainable.
With the industry aiming to double the value of tourism exports within a decade
– all while balancing its environmental, economic and social impacts – this
green goal is only going to become more important."
Cheers,
*** Xanni ***
--
mailto:xanni@xanadu.net Andrew Pam
http://xanadu.com.au/ Chief Scientist, Xanadu
https://glasswings.com.au/ Partner, Glass Wings
https://sericyb.com.au/ Manager, Serious Cybernetics
